SEO & Paid Search Programme Lifts Qualified Pipeline for a B2B SaaS Client
A combined SEO, content and paid search programme focused on qualified pipeline rather than vanity traffic metrics.
Read case studySolstice Health Group’s clinicians were losing valuable time searching across siloed protocol documents, internal wikis and PDF guidelines spread across six facilities.
Infinibs built a retrieval-augmented clinical assistant grounded exclusively in Solstice’s internal, version-controlled clinical documentation — with every answer showing its source passage and last-updated date, role-based access control, and a full audit log of every query and response for compliance review.
Because accuracy in a clinical context is non-negotiable, we ran the system through a 400-question internal evaluation benchmark before rollout, with a clinician panel reviewing every flagged discrepancy.
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